When it comes to multivitamins, it’s interesting to read the different write-ups on this type of information. Some are balanced and some are definitely anti-supplements, despite years of good research.

There are some pretty bad supplements around. Almost any commercially available weight loss, libido aid, or sports enhancement product tends to be of low quality. Those also make up the majority of tainted supplements that continually give the supplement industry a black eye.

Supplements however, aren’t killing millions of people each year like medications are. Supplements don’t have the bank-breaking side effects associated with medications.The average tainted supplement is tainted with – medications. The average number of side effects per medication is 398. The average per supplement is what, less than 1? Here’s a clue, if you’re buying your supplements from 7-Eleven or the local gas station checkout counter, you’re playing Russian Roulette. If you’re buying them from a healthcare practitioner, you’re okay. In between these two options are health food stores, where chances are, you’re fine.

The approach that the anti-supplement sector uses always tends to be the meta-analysis assessment where data can be hand-picked to support whatever conclusions people wish to support. They’ve been doing that for years. These type of assessments end up getting ripped apart by carefully looking at the real data.

I don’t think that these assessments are being done to convince anyone about supplements, as supplement sales continue to increase based on people’s personal experiences and their waking up to the futility of medicine. Pharmaceutical companies have been purchasing supplement companies in the past few years due to the ever increasing sales and performance attributes. I would look for these type of negative reports to be used in trying to mis-inform Congressmen and Representatives into making legislative blunders that restrict consumer rights to an open market concerning health and supplements.

The supplement industry could better serve the public sector by moving away from the use of low quality ingredients or creating a tool that assesses each product based on how functional the active ingredients are.

It’s been difficult for us to formulate and bring to market a high quality, sugar-free multivitamin for children, as almost everyone in the industry keeps trying to steer us toward low quality and inexpensive ingredients. When we maintain our position and tell them that we won’t change the formula, manufacturing companies walk away. The industry itself is moving in the direction of premixes where everything is already formulated and made with cheap, inexpensive ingredients. This time saving, money-saving approach will place more low quality products on the market and weaken the overall industry and jeopardize consumer trust.

What you can expect to see in the future is – ongoing good science about supplements; more tainted libido, weight loss, and sports enhancement supplements; bad critiques and cherry picked information from meta-analysis studies on supplements; anti-consumer/pro-government legislation efforts; cheaper products; and a few high quality ingredient formulations that stand apart from the industry norm. Sounds like business as usual.

Vitamins:

Safety Of Daily Multivitamin Reaffirmed – http://www.ncbi.nlm.nih.gov/pubmed/23255568

Twenty-one Percent Reduction In Hospital Stays and Costs –http://www.nutraingredients-usa.com/Research/Health-economics-Nutritional-supplement-intervention-may-have-significant-benefits-in-hospital?utm_source=copyright&utm_medium=OnSite&utm_campaign=copyright

Vitamin Intervention Could Save A Million Lives Annually –http://newhope360.com/breaking-news/vitamin-intervention-could-save-million-lives-annually?cid=nl_npi_daily

Consumers Very Confident In Supplements –http://newhope360.com/breaking-news/consumers-very-confident-supplements?cid=nl_npi_daily

Beneficial effect on energy with multivitamin over placebo in a double-blind, randomized, placebo-controlled study –http://www.nutritionj.com/content/11/1/110/abstract

Dietary Supplements Increase Cell Function – http://www.nutritionandmetabolism.com/content/9/1/101/abstract